Fast Fire Watch Guards
Overview
This case study focuses on Fast Fire Watch Guards, a notable fire watch services firm in the United States managed by its Founder and CEO, Noah Navarro. To comply with NFPA and local legislation, Fast Fire Watch Guards provides certified fire watch guard services to property owners whose fire alarm systems or water-based fire defense systems are inoperable.
Fast Fire Watch Guards is dedicated to protecting the lives and property of their customers in the event of a fire. Fire watch security is extremely important, which is why the organization provides both short- and long-term fire watch guard services.
Fast Fire Watch Guards' visionary founder and CEO, Noah Navarro, saw the value that Avazona could provide to the firm by increasing its visibility and standing in the market. With this end goal in mind, Noah reached out to Avazona to work together on an innovative strategy for promoting their brand.
Fast Fire Watch Guards and Avazona teamed up to emphasize their commitment to fire safety and the provision of superior fire watch security services throughout the United States. They set out to make Fast Fire Watch Guards the nation's go-to provider of fire watch services, giving building owners and managers a sense of security and confidence.
Challenge
Fast Fire Watch Guards, a prominent fire watch service firm, sought to enhance its company's credibility and authority. Our objective was to develop a distinctive angle for Fast Fire Watch Guards' story and assist them in securing media coverage in various noteworthy publications, ultimately increasing their credibility and online visibility.
Strategy
- Create powerful content that positions Fast Fire Watch Guards in a powerful way on the media.
- Place features about Fast Fire Watch Guards on top-tier media outlets to gain massive exposure.
- Improve Google search presence for Fast Fire Watch Guards.
- Generate enough press so that it could, later on, be used as leverage to get on even bigger media outlets if needed.
- Attain enough media coverage to meet the eligibility criteria for social media verification.
Results
- Got Fast Fire Watch Guards featured on USA Today, Mashable, Guardian, Khaleej Times, Miami Herald, and many more major media outlets.
- Created backlinks on Riz Herald, Veterans Today, The Source, and other top-quality sites.
- Created compelling content and strategically got it placed on major media outlets to position Fast Fire Watch Guards as an expert in their field.
- Created backlinks on top-quality sites to improve SEO and SERP ranking.
- Improved press exposure, brand credibility, and Google presence.